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December 2006: This month…Media Darlings

About five years ago, Irv Kipnes of Liquor Depot, challenged Edmontonians to publish a guide to charitable events for Edmonton. Irv scooped a publication in Vancouver that carried such a guide and he knew that our city could use this type of service, as well.  He was right.         

Edmontonians have responded heartily to the annual guide that offers organizers and planners an opportunity to showcase their signature events in print and on-line at no charge. Leaders of commerce and the community identify their philanthropic favourites to plan personal and corporate donations; attendees discover which events they may wish to attend over the year.

We can now say that Edmontonians Social Calendar is the most comprehensive and unique guide of its type in Edmonton. The listing of special events is captured by the diligent Elizabeth Blomert who routes through the city in search of event dates to assist Edmontonians who wish to dine and dance their way around the charity circuit.

Elizabeth did a yeoman job and, this year, she unravelled over 165 special events that appear in print and on-line. In the next year, millions of dollars will be raised in support  of 165 charitable organizations and not-for-profit societies. Thank you, Elizabeth.

Also this month is the feature on Edmonton’s Media Darlings by Editor Barb Deters. She spotlights popular ‘emcees’ who generously take on causes and share their talents to make these charity galas memorable and entertaining for patrons and sponsors. It’s a gala edition!

Feature Story: The Media Darlings

By Barb Deters

The bottom line? “I always get more than I give out… it comes back 10-fold. I come away a better person every time.” So says Carrrie Doll, CTV Edmonton news anchor, regarding her involvement with charity fundraisers. It is a sentiment shared by her contemporaries in the media.

Edmonton is blessed with a strong contingent of popular ‘emcees’ who generously take on causes and share their talents to make charity galas memorable and entertaining for patrons and sponsors. They are motivated by personal circumstances and corporate commitment. Most of what they do is pro bono publico—for the public good.

Edmontonians invited members of the broadcast media to participate in the 2007 Social Calendar feature. They are representative of the local media who step-up to raise funds and awareness for sick children… for cancer research… for excellence in sports… for inner city projects… for literacy. Whether they are involved in galas, golf tournaments, runs for a cure or cook-offs, they are motivated to make a difference.

Not surprisingly, CBC at Six sports host Mark Connolly often participates in sporting events and then hosts the wrap-up banquet. “It comes with the territory. I also work closely with the Kinsmen Club—I’m a member—on the 65 Roses Dinner in support of cystic fibrosis. But I’m really committed to… absolutely passionate about cancer related events. Our family has been touched by cancer so it’s a personal commitment.”

Lynda Steele, co-anchor of Global News, believes members of the media “have an obligation to give back. We’re in a position to raise the profile of charities. My preference is to work with smaller non-profit organizations. I’m most committed to social causes: literacy and domestic violence. I’ve served as the honorary chair of the Bent Arrow Healing Society for the past two years—it’s doing positive, hopeful things for aboriginal children and their families.”

Former Big Breakfast host Mark Sholz now runs his own company, MES Inc. which specializes in hosting, radio/TV productions and event management. He’s the new Oilers in-house host for Aquila Productions and can be heard oft-times on CKUA. “I’m doing a lot of corporate events, but my personal commitment is to mental health (functions) and the Salvation Army.” In fact, Mark and his fellow “Doughboys”—who have raised hundreds of thousands of dollars running marathons for the Salvation Army—recently received the outstanding volunteer ward from the Association of Fundraising Professionals.

Magic 99 morning man Rob Christie returned to Edmonton from Toronto a year ago. He anticipates “2007 will be a lot busier now that I’m settled back in.” He serves on the Caritas Hospitals Foundation, exemplifying his interest in assisting health facilities throughout the Capital Region, including the Stollery. “We draw on our own experiences and interests. Because my wife and I have two dogs, I also want to become involved with the Edmonton Humane Society.”

Doll is motivated to make a difference… particularly in her efforts on behalf of the Stollery Children’s Hospital, the Alberta chapter of the Canadian Breast Cancer Foundation and the Lois Hole Hospital for Women. Each has a special meaning to her, but of Lois Hole she says, “She touched my soul… inspired me to do what I could.”

Together with these other “media darlings” that is a lot. Collectively, they have hosted close to 250 events in the past year—and that does make a huge difference.

Related Story: Edmontonians 5th Annual Social Calendar - Biggest ever!

From the Publisher

Plus more good news: Edmontonians on-line is growing every month. You can now sign up to receive Edmontonians E-Lite to help you advertise, sponsor and stay engaged with friends and readers of this popular monthly magazine, register your event for the annual Social Calendar, nominate someone for the Sizzling Twenty under 30 in 2007, get your very own subscription, win Gadgets from Michetti for telling us all about your family business anniversary, and inquire about custom publishing services. It’s all available now by Clicking with Us!   

8,300 visitors and over 225,000.000 hits…and growing!

Also in this issue: Linda Bodo offers sage advice on decking the halls for the festive season… Chef John Berry talks turkey…and shares his Grandmother’s recipe for stuffing…Greater Edmonton International Business with Cheryl Lockhart… BizINTEL with Cheryl Croucher, Bruce Hogle, Greg Michetti and David Norwood… Plus columnists Muggsy Forbes, Linda Banister, Ron Hiebert, Nizar Somji

Now, you can view December Edmontonians in Adobe Acrobat PDF format by clicking here.

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